Sponsorship Value
Companies today recognize the value of the marketability of athletes. Increasingly companies seek to associate their products and services with an athlete and their profile in their sport and community.
Marketers use sponsorship to develop a heart/mind connection with fans. By leveraging the emotional power of an athlete and sporting event, sponsors can create a strong tie between their brands and the fans. The frequent appearance of a brand name or logo establishes the company as part of what that athlete represents. Sponsorship almost always creates a stronger tie with fans than advertising. Numerous studies have illustrated that athletes are effective endorsers as their attractiveness, expertise, trustworthiness, personality and style gives them mass appeal and star power and often the ability to connect with hard-to-reach groups such as Generation Y.
W.W.II has a loyal and growing fan base eagerly supporting his career. This Fan Club willingly supports those businesses associated with the athlete they love to watch.
Your sponsorship of W.W.II gives you twice the bang for your buck. Not only do you benefit from your association with an individual athlete, you benefit from your association with each event at which he competes.
Athlete sponsorship provides many opportunities for exposure, including promotional materials for an event, apparel branding, signage, giveaways, targeted e-marketing and verbal mentions in broadcast media. The W.W.II sponsorship package contains many options for achieving multiple and valuable advertising impressions. Sponsorship packages can also be customized to match your marketing goals. Our promotions team will work with you to maximize the value of your sponsorship investment.
Let’s get started. Contact us.
Sponsorship Investment
When you become a W.W.II sponsor, you are investing in the future success of a professional boxer. Your sponsorship dollars allow W.W.II to train properly and to showcase his skills in boxing matches across the country. Fight travel, boxing equipment, clothes and training are all expenses professional boxers must incur. Below is an example of the typical costs to support a professional boxer.
|
Typical Annual Expenses |
|
|
Annual
|
$35.00 |
|
Annual Equipment (gloves, handwraps etc.) |
$500.00 |
|
Clothing (shorts, shoes etc.) |
$500.00 |
|
Training (coaching, gym time) |
$3000.00 |
|
Promotional costs (advertising, Fan Club activities) |
$3000.00 |
|
Total |
$7035.00 |
In addition to these annual expenses, boxers must travel to fights incurring out-of-pocket expenses for transportation, food and lodging. Just food and lodging for three days of travel to a fight averages $300.
Many professional athletes have their careers cut short due to lack of financial backing to keep up their training to enable them to compete. W.W.II seeks your support to pursue his dream and realize his fullest potential as a professional boxer.
Become a sponsor. Contact us.